Small business websites have become very important for enterpraneurs.
If you own a small business you need a user-friendly website to showcase your
products / services. Overall, a small business website, can be a relatively
affordable online brochure and at the same time act as your marketing tool if well
optimized for the search engines.
As a Cincinnati and Dayton web site designer, I focus on
This means that I still concentrate on
creating an elegant website that will also have success with Search Engines and
Search Directories (Google, Yahoo, MSN). If you own a small business you understand
the importance of staying within your budget and to be as effective as possible
with it.
An affordable website design in conjunction with a successfull presence
in the search engines will do just that.
I am a Qualified Google Advertising Professional, which means that
I am fully qualified
to set up or maintain Google AdWords Campaigns.
I am also experienced in Yahoo
Marketing Campaigns. This applies not only to small businesses
but also to medium and large size busiensses located in Dayton, Cincinnati and the
rest of the world.
You will find a variety of Dayton website design companies as well as Cincinnati
website development firms capable of offering small business web sites services.
Prices will vary and they can be excessively expensive even for a small business
website.
Unfotunately, only a minute percentage of them will be Qualified Google Advertising
Professionals and capable of creating a website that Search Engines such as Google
and Yahoo will pick up and index in their directories. Many companies,
especially the ones specializing in small business websites will overlook search
engines or simply tell you that your site will appear in the search engines when
in reality it won't or it will simply appear under your business name.
Below I will display a few questions you can ask Dayton web designers or Cincinnati
web site designers that will help you pick the right company for you and will allow
you to identify companies that are not fully qualified to do the job!
To Cincinnati and Dayton area small businesses I offer customized website design,
search engines optimization and search engine marketing through Google AdWords pay-per-click campaigns. My
services
also include small business web hosting, domain name registration, email
set up and business identity.
Finding the perfect match for your small business website is not easy but asking
a few screening questions could save you a lot of money and future headaches.
Always remember to look for the web designer that can offer you high quality web
design (look and feel of the website) and online marketing results with search engines.
It is the most common mistake to settle for a creative designer that is unable
to place your small business website on Search Engines or manage a Google AdWords
account or Yahoo Sponsored Campaign.
Seven questions that will allow you to find the best Cincinnati and Dayton Small Business Web Designer and Search Engines Expert.
Don't settle for anyone who can't fully answer all of them, overall it is your business
we are talking about:
-
How much experience does a company have working specifically with small
business websites.
DamianoWeb offers over 7 years of full time small business website development and maintenance for businesses and organizations in the Cincinnati and Dayton area
as well as international companies and organizations. This experience is not
only related to website design but to search engine optimization (SEO) and search
engine marketing (SEM).
- What type of Dayton area small business websites have been created or managed.
DamianoWeb has concentrating in developing small business websites of a
large variety that goes from a small website (5 webpages or less) to database driven websites
displaying product inventory online as well as e-commerce small business websites
capable to processing credit card transactions online. Areas of experience include Chambers of Commerce, Restaurants, Real Estate Agencies, Attorneys, Medical , Non Profit, Sports related, Pets, Religious, Construction, General Contractors, Financial Services, Car Dealers, RV Dealers, Communities, Food Service, Apparel and much more.
-
Ask about a portfolio that displays the type of small business website you
are looking for.
My online portfolio includes examples of all variety of websites.
My website portfolio is specific to the Cincinnati and Dayton Ohio area because it is important
to have experience in your local market to be able to make suggestion to our clients.
-
What do SEO and SEM stand for?
Search Engine Optimization and Search Engine Marketing. If a company can't answer this simple
question you may not want them to develop your small business website. Small
business website doesn't mean limited or lacking SEO. In my opinion it is
even more important to understand SEO and SEM when working with small businesses because
you may not be able to afford expensive online sponsored campaigns in order to attract
more customers. Even if at the present time
you are excluding doing any web marketing and would like your website to be optimized
for the search engines, still look for an SEM company as they already have a marketing
oriented mind as well as knowledge of current only marketing technologies and strategies. Remember: You should find someone who will develop a website with an SEO strategy and not just a pretty site that can't be picked up by Google or Yahoo.
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How do you develop a small business website that is search engine friendly? (All five points MUST be covered).
1 - Create good content for your website that includes the keywords that best represent your business 2 - Optimize META tags and other HTML tags within your website 3 - Make sure other high quality content websites are linking to yours 4 - Analyze your competition to find out what can be done to be better and more visible in the search engines 5 - Understand Google and Yahoo
-
Are you a Qualified Google Advertising Professional?. This is a key question that will validate the one above.
I am a Qualified Google Advertising Professional, this means that I am
certified by Google as an individual capable of maintaining Google
AdWords campaigns and that understands their Search Engines criterias
and guidelines. This is very important and will probably set a Cincinnati or a Dayton small business web designer apart from another.
- Have the web designer point you to Google and show you search examples to
make sure his/her clients are really showing in Google and not just for their business
name.
I will gladly show you examples of customers that have a presence on Google
and that are not found only for their business name. I will also show you
Google AdWords campaigns examples.
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